Restaurant · Slate Estimate
Portillos
Chicago, IL
Estimated Valuation
$551K – $1.2M
13% SDE margin × 2.3-3.8x multiple + 0.4 location premium
High confidence
$310K
Est. Cash Flow (SDE)
Strengths
- 59+ years in business — proven staying power
- High review volume — strong demand signal
- Premium location — Chicago commands higher multiples
- 6000 employees — established operation
- Liquor license (full bar) — high-margin alcohol revenue
- Strong social media presence (798K+ followers)
- Actively hiring (91 open roles) — growth signal
- Multi-location operator (12 locations) — systematized, less owner-dependent
Risk Factors
- Declining trend — search interest or reviews suggest downward trajectory
Data Sources (15)
Google/Serper (reviews, ratings, business info)
Groq/Llama-3.3 (signal extraction)
Building permits (sq footage, buildout)
UCC filings (equipment value)
Yelp (rating, reviews, price tier)
County health department (inspection records)
Delivery platforms (DoorDash, Grubhub, UberEats)
SBA PPP loan records (implied payroll)
Google Popular Times (foot traffic)
Liquor license records
Social media (Instagram/Facebook)
Job postings (Indeed/LinkedIn/Glassdoor)
Trend analysis (search interest/visibility)
Awards & recognition
Census/NAICS baseline (industry statistics)
View full estimate on Slate